White Magic

White Magic was founded in 20013 and introduced us to their chemical free microfiber cleaning products.  After their Original White Magic sponge success, White Magic have continued to supply us with an excellent choice of mops, cloths and sponges to make cleaning easier, safer and healthier. 


Today White Magic are Australia and New Zealand’s biggest supplier of professional microfiber cleaning products and have even received several awards and recognitions including the Red Dot award in 2011 for their ingenious and brilliant Spin Mop, the Choice Australia best General Purpose Microfibre Cloth in February 2010 and a finalist in the 2012 Women’s Weekly Award for cleaning product of the year.



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